Tap It is the first company to offer a solution that uses technology to bridge the gaps between traditional media, digital media and the entertainment industry, in a way that offers consumers the best of all worlds.
Bands, Designers, Artists, and Entertainers - Learn more, or...
Labels, Galleries, Promoters, and Corporate Clients: Contact Us today!
Radio stations and broadcast companies can now support all aspects of their community artists! Tap It is an interactive media company that equips radio stations with patent-pending technology and processes for their own interactive entertainment site. These “ready-to-launch” sites empower radio stations to remain relevant and competitive in this digital entertainment era and provides a resource for generating non-traditional revenue.
With just a few keystrokes, Tap It arms radio stations with a fully-functioning online entertainment site to supplement on-air broadcasts with: hot independent music; interactive encounters with radio DJs and music artists; and promotions for national and community events. This new technology benefits not only radio stations, but also labels,artists and consumers. By using the Tap It engine, you can:
Contact Us today to learn more!
The model is very simple and - most importantly - it works, and generates revenue.
To post your Fashion, Art, Music and Entertainment, all you need to do is follow these six easy steps:
Technology has inspired many innovations in the way people experience entertainment—the public is flocking to digital based media where they have control and access to more customized options. This poses challenges for the thousands of radio stations and record companies trying to figure out how they can remain relevant and competitive in this new era. For emerging music artists, these new media forms provide an opportunity for generating buzz and promoting their music. Still, there are no digital solutions that come close to providing artists with the exposure and reach they can as achieve through radio. Tap It offers the just right solution at the right time for three entities that need an answer.
Tap It has built this tool with three focuses: More Revenue:
For Radio Stations: Most radio stations turn away 75% - 80% of all incoming sales inquiries because the inquirers can’t afford to pay the station’s spot ad rates. Through their customized interactive entertainment sites, radio stations can present alternative advertising opportunities to those who can’t afford the on-air option and recoup revenue that would have otherwise been redirected to local newspapers and various periodicals. Additionally, stations generate revenue through artist subscriptions to be featured on the station’s website.
For Record Companies: The Recording Industry Association of America reported that consumer purchase of online music grew from $1.1 million in 1998 to $5.9 million in 2004. During the same period record sales dropped from $50.8 million to $325 million. Rather than succumb to this trend, Tap It helps record labels and music industry executives to aggressively participate in the digital entertainment space.
For Music Artists: For less than $10 a month, music artists can purchase subscriptions that allow them to promote and sell their music through preferred radio station sites in the Tap It network. These radio station sites are the only interactive promotion vehicles that allow artists to sell music to the substantial audiences these stations reach everyday.
For Radio Stations: The radio industry is all about staying ahead of the curve and identifying emerging talent. Tap It gives radio stations an innovative way to stay on the pulse of what’s hot and respond to shifts in how the public listens to new music. Through these interactive entertainment sites, the stations can not only expand their interaction with current listeners, but also reach untapped audiences through their online community.
For Record Companies: These interactive entertainment sites present a new avenue for record companies to utilize the radio stations to reach more listeners. In addition to promoting current artists on station Web sites, record companies can track consumer listening trends and find that next great sound or star.
For Music Artists: No other online music vehicle blends the “pure” and “true” music setting that is so respected by artists with the access to established radio stations and music promotion networks. This vehicle empowers independent artists to cut through the clutter and expose their music to radio station executives, record label scouts and thousands of consumers in the general listening audience.
All of the Above: In the end, these digital entertainment sites empower the three most important players in the music space—radio stations, record companies AND music artists—to present a wide variety of hot, new music and introduce more emerging artists to the broader listening public.
Tap It empowers the following products and services through radio for multiple types of individuals and entities in the entertainment industry.
On a daily basis, Tap It is creating more alliances and partnerships that will enhance the exposure of our artists and create a better system for decision makers in the industry.
Tap It has been nominated for: Inc.com 2006 Entrepreneur of the Year Black Enterprise 2006 Innovator of the Year (Finalist)
Tap It has forged strong alliances with: CD Baby Big Champagne
Tap It has been featured on: MSNBC's Business Brief Music Connection Magazine
Tap It has been part of the following conferences as panelists or participators: SXSW 2006 Winter Music Conference 2006 & 2007 Florida Music Conference 2006 Radio Ink Forecast Session 2007 London Calling 2006 & 2007 Midem 2007 NAMM CMJ 2007 Popkomm 2007
SXSW 2006 Winter Music Conference 2006 & 2007 Florida Music Conference 2006 Radio Ink Forecast Session 2007 London Calling 2006 & 2007 Midem 2007 NAMM CMJ 2007 Popkomm 2007
Tap It will work tirelessly to create opportunities for our subscribers to be seen and heard by people who can provide them many kinds of opportunities. Some avenues and events that our subscribers can get exposure into via our member services:
1. What is Tap It?
Tap It is an interactive media company that equips radio stations with patented back-end technology for their own interactive entertainment site. These “ready-to-launch” sites empower radio stations to remain relevant and competitive in this digital entertainment era and provides a resource for generating non-traditional revenue. As a result, Tap It is the first company to offer a solution that uses technology to bridge the gaps between traditional media, digital media and the entertainment industry, in a way that offers consumers the best of all worlds.
2. How does Tap It work?
Tap It provides the back-end solution that arms radio stations with a fully-functioning online entertainment site to supplement on-air broadcasts with: hot independent music; interactive encounters with radio DJs and music artists; and promotions for radio-sponsored events. Radio stations can brand this “ready-to-launch” interactive technology and incorporate it into their station Web site. In exchange for this technology, radio stations either partner with Tap It to share revenue generated through artist subscriptions and site advertising, or they purchase a license to retain all revenue generated by the site. For a low monthly fee, music artists can promote and sell their music through local radio stations, giving them exposure to listeners all over the world. Unlike other music sites, artists receive 100% of revenue generated by their music downloads and are able to track demographics of their listeners. Tap It provides a forum for the music industry and record companies to discover hot, emerging talent and serves as an innovative avenue for promoting current artists to the public and radio stations. This makes Tap It the only true win-win solution for radio stations, music artists and the record industry.
Radio stations can brand this “ready-to-launch” interactive technology and incorporate it into their station Web site. In exchange for this technology, radio stations either partner with Tap It to share revenue generated through artist subscriptions and site advertising, or they purchase a license to retain all revenue generated by the site. For a low monthly fee, music artists can promote and sell their music through local radio stations, giving them exposure to listeners all over the world. Unlike other music sites, artists receive 100% of revenue generated by their music downloads and are able to track demographics of their listeners. Tap It provides a forum for the music industry and record companies to discover hot, emerging talent and serves as an innovative avenue for promoting current artists to the public and radio stations.
3. Is Tap It primarily a service for radio stations or music artists?
Tap It’s primary audience are radio stations looking for a solution that will help them stay relevant in the digital entertainment era and keep on track with the hottest music trends. Music artists are an indirect audience for Tap It because they benefit greatly from the capacity Tap It gives radio stations
4. Is there anything other service like Tap It out there?
While there are a handful of Web sites that offer a forum for artists to promote and sell their music, Tap It is the only company that partners with radio stations to provide them with an interactive online community for generating non-traditional revenue and, as a result, presents the only forum where music artists have built-in access to radio station executives and listening audiences.
5. How much does it cost for radio stations to have a Tap It site?
With two easy payment models, it is very cost-effective for radio stations to partner with Tap It to launch their own interactive entertainment site. Stations can contact Tap It via phone or email for more details. Licensing fees are negotiated on a case-by-case basis.
6. So, is the music artist partnering with Tap It or with the radio station?
Ultimately, the music artist is partnering with the radio station directly to gain exposure to radio and industry executives and thousands of site visitors. Just as Tap It empowers the radio stations with this interactive technology, Tap It is also resource for artists to identify all the radio stations (by music format, region and size) through which they can promote and sell their music
7. What radio stations does Tap It have in its network?
Tap It is currently partnering with multiple radio station networks to launch beta sites. The current lists is more than 20 radio stations through which artists can currently promote their music. That list is going every day! Contact your local station and ask them about using Tap It!
8. How many music genres are represented through the Tap It network?
Reflecting the true diversity of the dynamic music industry, Tap It’s arsenal of music artists reflects more than 20 core music genres and sub-genres, including: Acapella Blues Christian Classical Country Easy Listening Electronica Folk Gospel Go-Go Hip Hop/Rap Indie Jazz Kids/Family Latin Metal New Age Pop Reggae Rock Spoken Word Urban / R&B Genre-Defined World Music
Acapella Blues Christian Classical Country Easy Listening Electronica Folk Gospel Go-Go Hip Hop/Rap Indie Jazz Kids/Family Latin Metal New Age Pop Reggae Rock Spoken Word Urban / R&B Genre-Defined World Music
9. How can record companies benefit from this technology?
The Recording Industry Association of America reported that consumer purchase of online music grew from $1.1 million in 1998 to $5.9 million in 2004. During the same period record sales dropped from $50.8 million to $325 million. Rather than succumb to this trend, Tap It presents a new avenue for record companies to utilize the radio stations to reach more listeners. In addition to promoting current artists on station Web sites, record companies can track consumer listening trends and find that next great sound or star.
Tap It operates a core business that allows the independent artist to rapidly and intuitively create a strong online presence in one our 4 main disciplines:
Fashion Art Music Entertainment/Events
Tap It also serves labels, agencies, broadcast entities, and other groups representing or serving the arts community with more tailored offerings.
Contact us today to find out more!
Finally, the million dollar question is answered! How much does this incredible piece of art and technology cost to use? For Radio: With two primary payment models, it is very cost effective for radio stations to partner with Tap It to launch their own interactive community sites. Station owners can call for details of a plan that may fit them best. For Artists: Pricing starts as low as $9.95 per month to promote and sell your music through Tap It directly, or via the radio station site of your choice - which also includes presence on the Tap It site to further promote your work - and additional pricing options available for subscribing to multiple radio station sites. Along with the local station endorsing the site, the music artist can do the following in the basic plan: Upload 5 songs to preview and sell 4 pictures Bio and Contact information Live Show/Events listing Links to other sites Additional plans are available to host as much as you you would like, including options for full album pricing, video and more! We also have customized options for visual artists and other disciplines. Harness the power of our radio client sites, which are the only interactive promotion vehicles that allow artists to sell music to the substantial audiences these stations reach everyday!
Upload 5 songs to preview and sell 4 pictures Bio and Contact information Live Show/Events listing Links to other sites
Simple, affordable, fast, and reliable. Sign up today!
This is where artists and consumers will soon be able to subscribe to Podcasts showcasing Tap It subscribers, as well as downloadable versions of various radio shows from our broadcast clients. Coming soon!
This area will be specific for “invited only” industry subscribers, who will be able to blog and connect with their peers in the industry.
If you would like more information on Tap It, please contact the following:
General Questions - radio@tapitfame.com
Business Development Opportunities - charles@tapitfame.com
Technical Issues or Support - support@tapitfame.com
Information and Presentation Requests - radio@tapitfame.com or call 877.408.2748
Press, Panels and other Media - press@tapitfame.com
Investment or Legal - legal@tapitfame.com
PHONE 877.408.2748
